Privacy policy

Last updated: October 16, 2026

This Privacy Policy describes how Droove Fashion PK (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, make a purchase from the Droove Fashion PK Website (the “Site”), or otherwise communicate with us regarding the Site (collectively, the “Services”).

For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last Updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.

In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with applicable legal obligations, enforce applicable Terms of Service, and protect or defend the Services, our rights, and the rights of our users or others.

What Personal Information We Collect

The types of personal information we obtain about you depend on how you interact with our Site and use our Services.

When we use the term “personal information,” we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

Information that you directly submit to us through our Services may include:

  • Contact details, including your name, address, phone number, and email address.

  • Order information, including your name, billing address, shipping address, payment confirmation, email address, and phone number.

  • Account information, including your username, password, security questions, and other information used for account security purposes.

  • Customer support information, including information you choose to include in communications with us, for example, when sending a message through the Services.

Some features of the Services may require you to directly provide us with certain information about yourself. You may choose not to provide this information, but doing so may prevent you from using or accessing certain features.

Information We Collect About Your Usage

We may automatically collect certain information about your interaction with the Services (“Usage Data”).

To do this, we may use cookies, pixels, and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address, and other information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may obtain information about you from third parties, including vendors and service providers that may collect information on our behalf, such as:

  • Companies that support our Site and Services, such as Shopify.

  • Payment processors that collect payment information, such as bank account, credit or debit card information, and billing address, where applicable, to process payments and fulfill your orders.

  • Advertising, analytics, and technology providers that may collect certain information when you visit our Site, open or click emails we send you, or interact with our advertisements.

When you visit our Site, open or click emails we send you, or interact with our Services or advertisements, we or third parties we work with may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.

Any information we obtain from third parties will be treated in accordance with this Privacy Policy. Please also see the section below titled Third-Party Websites and Links.

How We Use Your Personal Information

Providing Products and Services

We use your personal information to provide you with the Services and fulfill our obligations to you, including processing payments, fulfilling orders, sending notifications relating to your account, purchases, returns, exchanges, or other transactions, managing your account, arranging shipping, facilitating returns and exchanges, and providing other related features and functionality.

We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you may choose to use. Where applicable, Shopify will process your information in accordance with its own Privacy Policy and Consumer Privacy Policy.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, such as sending marketing, advertising, and promotional communications by email, text message, or other permitted channels, and showing you advertisements for products or services.

This may include using your personal information to better tailor the Services and advertising on our Site and other websites.

Security and Fraud Prevention

We use your personal information to detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity.

If you choose to use the Services and register an account, you are responsible for keeping your account credentials secure. We strongly recommend that you do not share your username, password, or other access details with anyone else.

If you believe your account has been compromised, please contact us immediately.

Communicating with You and Service Improvement

We use your personal information to provide customer support, respond to your inquiries, and improve our Services.

This helps us provide effective services and maintain our business relationship with you.

Cookies

Like many websites, we use Cookies on our Site.

For specific information about Cookies used in connection with stores powered by Shopify, please refer to Shopify’s Cookie Policy at:

https://www.shopify.com/legal/cookies

We use Cookies to power and improve our Site and Services, including remembering your actions and preferences, running analytics, and better understanding how users interact with our Services.

We may also permit third-party service providers and advertising partners to use Cookies on our Site to better tailor services, products, and advertising on our Site and other websites.

Most browsers automatically accept Cookies by default, but you may choose to configure your browser to remove or reject Cookies through your browser settings.

Please keep in mind that removing or blocking Cookies may negatively affect your user experience and may cause certain features or functionality of the Services to work incorrectly or become unavailable.

Blocking Cookies may also not completely prevent information sharing with certain third parties, such as advertising partners.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for order fulfillment, business operations, legitimate purposes, and other purposes described in this Privacy Policy.

Such circumstances may include:

  • Vendors and third parties that perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.

  • Business and marketing partners that provide services or assist us with advertising and promotions.

  • Third parties when you direct, request, or otherwise consent to us sharing certain information, such as when information is required to ship your products.

  • Affiliates or companies within our corporate group, where applicable.

  • Parties involved in a business transaction, such as a merger, acquisition, restructuring, or bankruptcy.

  • Government, regulatory, legal, or law enforcement authorities where disclosure is required to comply with applicable legal obligations, subpoenas, court orders, search warrants, or similar requests.

  • Other parties where necessary to enforce our Terms of Service or protect the Services, our rights, or the rights of our users or others.

Categories of Personal Information We May Disclose

Identifiers
Such as basic contact details and certain order and account information.

Commercial Information
Such as order information, shopping information, and customer support information.

Internet or Similar Network Activity
Such as Usage Data.

Geolocation Information
Such as approximate location determined using an IP address or other technical measures.

Categories of Recipients

Personal information may be disclosed to:

  • Vendors and third parties that perform services on our behalf, including internet service providers, payment processors, fulfillment partners, shipping providers, customer support partners, and data analytics providers.

  • Business and marketing partners.

  • Affiliates, where applicable.

We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you except where permitted by law and, where required, with your consent.

Advertising and Marketing Data Sharing

Where applicable, certain privacy laws may define some forms of disclosure of personal information for advertising or marketing purposes as “selling” or “sharing.”

Personal information that may be disclosed for such purposes can include:

  • Identifiers such as name, email address, and phone number.

  • Commercial information such as records of products or services purchased.

  • Usage Data relating to interactions with our Site.

Such information may be provided to business or marketing partners where applicable and permitted by law.

User-Generated Content

The Services may enable you to submit product reviews or other user-generated content.

If you choose to submit user-generated content to a public area of the Services, that content may become publicly available and accessible by others.

We do not control who will have access to information that you choose to make publicly available and cannot guarantee that parties who access such information will respect your privacy or keep the information secure.

We are not responsible for the privacy or security of information that you voluntarily make publicly available, or for the accuracy, use, or misuse of information that you disclose to or receive from third parties.

Third-Party Websites and Links

Our Site may contain links to websites or online platforms operated by third parties.

If you follow links to websites that are not affiliated with or controlled by Droove Fashion PK, you should review their privacy policies, security practices, and terms and conditions.

We do not guarantee and are not responsible for the privacy or security practices of third-party websites, including the accuracy, completeness, or reliability of information found on those websites.

Information that you provide in public or semi-public areas, including information shared on third-party social networking platforms, may also be accessible to other users or third parties.

Our inclusion of links to third-party websites does not, by itself, imply endorsement of their content, owners, or operators unless otherwise stated.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information from children.

If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the details provided below to request deletion of that information.

To the extent required by applicable law, we do not knowingly sell or share personal information belonging to individuals under the legally applicable age threshold.

Security and Retention of Your Information

Please be aware that no security measures are completely perfect or impenetrable, and we cannot guarantee absolute security.

Additionally, information transmitted over the internet may not always be secure while in transit. We recommend that you do not use insecure communication channels to send sensitive or confidential information to us.

How long we retain your personal information depends on various factors, including whether we need the information to:

  • Maintain your account.

  • Provide the Services.

  • Fulfill orders.

  • Comply with legal obligations.

  • Resolve disputes.

  • Enforce applicable agreements, contracts, or policies.

Your Rights

Depending on where you live and the laws applicable to you, you may have some or all of the following rights regarding your personal information.

These rights are not absolute and may apply only in certain circumstances.

Right to Access / Know

You may have the right to request access to personal information that we hold about you, including details regarding how we use and share your information.

Right to Delete

You may have the right to request deletion of personal information that we maintain about you, subject to applicable legal exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information that we maintain about you.

Right to Portability

You may have the right to receive a copy of certain personal information that we hold about you and, in certain circumstances, request that it be transferred to another party.

Restriction of Processing

You may have the right to ask us to stop or restrict certain processing of your personal information.

Withdrawal of Consent

Where we rely on consent to process your personal information, you may have the right to withdraw that consent.

Appeal

Where applicable, you may have the right to appeal a decision we make regarding your privacy request.

Managing Communication Preferences

We may send you promotional emails or other marketing communications.

You may opt out of receiving promotional emails at any time by using the unsubscribe option provided in our emails.

Even if you opt out of promotional communications, we may still send you non-promotional communications, such as information relating to your orders, transactions, or account.

You may exercise applicable rights through the options available on our Site or by contacting us using the contact details provided below.

We will not discriminate against you for exercising applicable privacy rights.

We may need to request certain information from you to verify your identity, such as your email address or account information, before responding to your request.

Where permitted by applicable law, you may designate an authorized agent to submit certain requests on your behalf. We may require proof that the agent has been authorized to act for you and may also require you to verify your identity directly with us.

We will respond to requests within the timeframe required by applicable law.

Complaints

If you have concerns or complaints about how we process your personal information, please contact us using the contact details provided below.

If you are not satisfied with our response, depending on where you live and applicable law, you may have the right to contact an appropriate data protection or regulatory authority.

International Users

Please note that we may transfer, store, and process your personal information outside the country in which you live where our service providers, technology providers, or business partners operate.

Your personal information may also be processed by authorized staff, service providers, and partners located in these countries, subject to applicable legal requirements.

Contact Us

If you have any questions about our privacy practices, this Privacy Policy, or would like to exercise any applicable privacy rights, please contact us:

Droove Fashion PK
Lahore 54800, Pakistan
Email: droovefashionpk@gmail.com